Nora Maxi DressPrimrose

Wow! Stunning and amazed! Beautiful, soft, super flowy Nora Maxi Primrose Dress.

I'm new to DOI brand and I am super happy with taking the opportunity of purchasing my first maxi dress when the dress became available again, since when I first intended to purchase the dress it was sold out in my size. I chose size M and it fits amazing and very comfortably on. Based on the US size guide provided on the website, my first thought was maybe I should choose a size larger for this dress to make sure I still get the flowy "oversized" look I was going for. I am glade I chose to stick with my usual size M and it fits as expected. The length fits perfect as well, the end of the dress rests around/above my ankles, so it does not touch the floor even when I decide to wear sandals or no shoes at all. For reference I am 5' 6''. My first reaction when I first opened the package and saw the dress for the first time in person, was WOW. Honestly, I don't feel the word wow gives justice for how beautiful this dress looks and feels. The fact that this is made with 100% cotton material is amazing. It's difficult to find dresses/clothing brand this style/feel made in the US and made ethically, sustainable, and all cotton material. I'm thankful and amazed that I am able to purchase and support a brand that offers these beautiful dresses from across the world. My first time wearing the Nora Maxi Primrose dress was for the entire week on the week of my birthday (no joke) in the month of July. Happy to also confirm that it is very comfortable and fresh to wear during hot/humid summer days. As someone who tends to sweat super easily when walking outside for long durations in hot summer days, I'm glad surprisingly the material helped me stay fresh when outside. I love that I'm able to adjust the length of the sleeves on the dress and also the small buttons on the dress is a beautiful and unique feature to have incase you want to adjust the bottom or top part of the dress. Incase you were wondering, this dress does not have pockets. And I love the added in slip/underlining to add another layer on the dress to not feel transparent. I either way choose to wear sport shorts when wearing this dress or nude color undergarment just incase. I even decided to test out how the dress would look if I decided to wear black/dark color bra while wearing the dress and it doesn't notice too much as seen in the picture for reference incase you were wondering if the dress material is too transparent. All in all, if your on the fence and still deciding weather you should purchase, I'd say go for it! Super grateful for purchasing this dress and in love with the DOI brand. Looking forward to purchasing more from DOI soon. Side note: usually I am the type of girlie to wear mostly athleisure/athletic clothing all the time even on rest days when I'm not outside running, training, or traveling. So thank you DOI for helping me feel more comfortable and feel more feminine in dresses, and helping me take a break from my usual outfits. I can now understand why other have said they live in these dresses.

Love this dress

I knew from many reviews that people think this dress is terrific, but it was having it on that made me realise how good this company is. I love the dress; the fabric is exquisite and the design of the bodice suites my bust, which is double D (Australian sizes). I am surprised that such a volume of fabric can still feel cool to wear. I am a small person (5' 2"") and normally wear a medium size, which would be around size 12 in Australia. I feel that I will size down next time to a small because it looks good but there is plenty of room, perhaps a little too much, but I can live with it. I hope the Daughters make more dresses/tops that are like this one: good for people with bigger cup size bust but on a small frame (I gotta avoid the ones with lots of width/fabric so that I don't look like someone dropped the laundry over me before I went out). Thanks for a beautiful dress.

Soft and floaty

Beautiful and SO soft! I sized down to an XS even though the size chart said I was a small. I’m 5’2 and 130lbs, 34C. Fit perfectly with room to spare in the chest. Comes down to my ankles. Can’t wait to wear it on vacation

Ich liebe es! Ich habe es eine Nummer größer genommen weil es nicht mehr in meiner Gr6 verfügbar war, das tut der Schönheit aber keinen Abbruch und ist durch den gefälligen Schnitt auch so noch super zu tragen! Ich trage eine deutsche 44-46 je nach Marke und Modell und habe hier 3XL genommen. Ansonsten wäre es eine 2 XL gewesen laut Tabelle plus Zugabe (die Tabelle gibt nur das Maß des Kleides/Stoffes an). In den Kyra ist XL absolut ausreichend für mich da wäre größer dann tatsächlich zu groß. Tolles leichtes Material, tolles schwingendes Kleid.

Disappointed by colour and short bodice

I bought the Nora Primrose in Large ( I am a europe size 40 and 171cm tall, 36 C Brasize). I was looking at it for quite a while and read the reviews. When it was available again I dared to order it from germany. Unforunately the colour is different compared the pictures in the online shop , not as bright and rather with a brownish touch. When I read the reviews I assumed that the Bodice is a littel bit longer and that it would end underneath the bust (as shown on the model). But the bodice is far too short and the seam is far above the bust, which make me look wider and looks disadvantageous. I couldn't return it from Germany because it would have cost me 90€ and therefore had to keep it. Sorry that I cant give a better reviewe, I really like the dresses in your shop but won‘t order again as the colour or the fit is not predictabel.

Perfect!

I LOVE this design on the Nora Maxi. The primrose color is beautiful and the cut is so flattering. I'm 5' 6", currently 220 pounds post pregnancy, and a bust of 38G in American sizes. I got the XL in this one because the XXL was sold out already and it's just the smallest bit snug in the bust which I expected but I can still wear it with the top few buttons undone and a light cami underneath. I need this in more colors!!! Maybe a sage green or dark maroon?!

Beautiful

I love my new Nora Maxi Dress in Primrose. It flows so beautifully and yes the fabric is thin but this dress is lined and I would feel comfortable leaving the house wearing my usual coloured underwear. The craftsmanship is amazing. Because it is handmade and block printed it is to be expected that there might be some imperfections. Mine definitely does, on the back of the sleeve, but I personally don’t mind as it makes it authentic and proofs the handmade status. I would highly recommend this dress. I bought S even though I can get away with buying XS in high street stores but due to my large bust I wanted to ensure the dress still sits loosely and it definitely does.

Nora Maxi Dress - Primrose

This is an absolutely stunning dress. Beautiful, lightweight material and floaty down to my ankles (I’m 5’ 7’”). It works very well with a belt too for when you want a more structured look. It’s incredibly well made, with lovely details such as the mother of pearl buttons. You can tell it has been made with fine quality workwomanship and the story of the women behind it make it particularly special. It is expensive. I bought it as an investment piece - I feel it is worth the money and love the ethos of the company. I also feel rather special wearing it. I’m a UK size 8 and bought a size small which fits perfectly. I would absolutely buy another dress from Daughters of India.

Wonderful dress!

Feels like I am wearing a cloud. Lovely fabric. Lined where needed without feeling stiff/bulky or inhibiting the light and flowy feel. The attention to detail in the construction is excellent. The skirt has a lot of fabric and has beautiful movement. I am 5'8"" 175 lbs (with a small/medium bust) and ordered a large. It hits me perfect on the width of my shoulders and length is about 2"" above my ankle. Expensive, but a real treat!

Beautiful but too long

This dress is so beautiful and lightweight. I get compliments everywhere I go. A must have dress for sure. BUT…it’s too long for my height 157cm. Even wear a heel it can easily touch the floor. I had to get my mum to help me trim off the bottom. I love it too much to return it anyways. And with the alternation, I understand why this dress is so expensive. My mum measured the cutout piece, it was 5 metres long. See my before and after

Absolutely love this beautiful dress

This beautiful Nora Maxi Primrose is exactly as shown in the picture. Even though there is a lot of fabric in this dress it is flattering & very light weight. I am 5'2'' and this is a lovely ankle length for me, perfect with a short boot or sandals. I lengthened the elastic in the sleeve as it was a little tight and I like the sleeve at its full length.

So in love!

The colour of this dress is a gorgeous pink, and the material is delicate and light. Absolutely perfect for summer 😊I'm currently 33 weeks pregnant (my pre-pregnancy size is an AU 8-10) and the size small fits perfectly. The design is flattering, and there's still plenty of room for my growing belly. I'm really looking forward to wearing this dress for the rest of my pregnancy, during breastfeeding and beyond 😊❤️

Primrose maxi

Such a beautiful dress I purchased the size small, I'm a usual Australian 8-10 and it fits perfectly, such light cotton fabric, fully lined, very light and flowing fabric, flattering soft pink hand blocked pattern, detailed small shell buttons, very well made, a piece of art, my favourite dress thus far

Beautiful dress

I absolutely love this dress! The flow, the look, the feel. It is so elegant and I got so many compliments on it. It is light for hot weather, but lined so that it is not see through. 10/10 would recommend. Im 5'2", size 6 and got an XS and it is perfect with flip flops and doesn't drag on the ground thank goodness

Beautiful

I love my dress. It flowy and elegant, It arrived within days. Although it’s a splurge, it’s beautifully made and has a short lining. I ordered a large because that was what was available and reviews said that said bust area was tight. I am 5’4” 160lbs 38D and it fits loosely as it should, but it may be too long to wear with flats, especially if it stretches. I probably could have been good with a medium.

So happy

I just received my Nora Maxi Dress and it’s beautiful. It was a splurge but I couldn’t stop looking at it on line. I’m 5’4” and weigh 160lb. I bought the large because so many spoke of the chest area being too tight. I am a 38D and it’s roomy. The length is a bit long but fine with booties. I probably could have fit on a Medium but none was available.

It’s my first, and certainly not my last DOI dress! The fabric is gorgeous, it’s literally a piece of art. I’m a post partum mom, so I got the 3X (according to the size chart 14-16) but could have gone smaller. Going to add a dart on the front and sides just to give it some shape unless you like the totally wide open and flowy look. On me, at this size it’s just not flattering, but an easy fix! If you’ve been in the fence about trying their dresses, don’t be. They are beautiful and a classic piece you will have a very long time in your closet.

Nora Maxi Primrose- small

Love love this dress. I patiently waited for it to come back in stock and I’m so glad as my most favourite Daughters of India dress yet. It’s beautiful. Fully lined so feels So light weight to wear yet not see through. I have a larger bust so went a Small size and fits perfectly. Light gentle Wash,hang dry & wear … a very low maintenance dress… with maximum effect.

I bought this dress nearly two years ago, and it's still one of my absolute favourites! I now own 22 dresses from Daughters of India, and the Nora Maxi Dress Primrose remains one of the best pieces in my collection. I wore it throughout my pregnancy and postpartum, and the quality has stayed exactly the same, even though I've occasionally washed it in the machine (which I don't recommend, as these dresses are meant to be loved and hand-washed!). It's soft, elegant, and beautifully comfortable. The light cotton fabric feels so gentle on the skin and flows effortlessly. This dress actually inspired me to buy the Blue Nora Maxi Dress Aquamarine, although I did find the fabric and style slightly different from the Primrose. I highly recommend this dress - it's timeless, flattering, and truly a piece to treasure forever!

WOW

Waited for this Nora Maxi Primrose dress to come back into stock and its everything I hoped for and more. Love the dropped bodice, which is so flattering, its higher up on my Kyra mini which doesn't sit quite as nicely if your a bit larger in the bust. I wore the Primrose maxi to a Christmas breakup and got many compliments. It looks and feels so feminine, so soft, flowing and flattering. I am a size 12-14 AUS and the size L fits perfectly. Cannot recommend this one enough. Hope it will come in other colours. I thought it was a bit too expensive at first, but now I see it is so worth it.

Goddess Dress

This dress is truly divine. It falls so beautifully, closer to the body than other DOI dresses but will suit all body types. I love the colour and the fabric and the dress feels lovely on. Soft, flowing and just beautiful. The bodice in particular is stunning with the buttons and the blouson sleeves. I was worried I would be too short at 160cm but no, it falls a couple of inches above the ground on me. I bought a small and the fitting was similar to other DOI dresses. I have to thank the lovely ladies or gents that make these.

Perfect dress

This dress is just divine. The colour is just a touch more muted than pictured- its very pretty. It's lined, and the arms are elasticated (unlike other styles I own) which allows for the perfect amount of volume in the sleeve. The full length button detail is really nice and the shape of the cut at the top of the dress sits beautifully. I'm generally a size 12AU and went for a Medium and its a really comfortable fit. Please make this dress in other prints! xx

Maxi dress - Primrose

The XS was a perfect fit and length on my 5ft 2in frame. I love that this style is lined and would buy other styles if they were lined as well. Also could we have some other colors in the mini length

Feminine Style and Comfort

The longer bodice on this style creates an overall slimming effect for the fullness of the dress. The soft cotton fabric is delightfully soft against one's skin. The breathability of pure cotton makes this a delight to wear. The elasticised sleeves allow for variations in styling comfort. The patterning variations and the covered buttons with rouleau loops adds interest and the opportunity to personalise the flowing style. Dress it up with a jacket and or boots or leggings in cooler weather to maximise use across seasons.

Beautiful dress

Such a pretty dress. Light and comfortable. I do wish I bought the next size up though. It is supposed to be maxi length, but it looks more like midi on me. I bought a size Medium and am 5'9". Maybe consider sizing up if you are tall.

Beautiful dress

Such a pretty dress. Light and comfortable. I do wish I bought the next size up. Although it is supposed to be maxi length, it looks more like midi on me. I bought a size Medium and am 5'9". Maybe consider sizing up if you are tall.

The most beautiful and comfortable dress

I love my Nora maxi dress in the primrose. I receive compliments every time I wear it and always get asked where I got it from so I tell them and explain the ethical side of your business. I hope they go and purchase from you as well. The dress is so light, soft and comfortable. I am an Australian size 14 usually and got the Large which fits well. I could have sized down but the dress is such that it is floaty and comfy being a bit oversized. Cannot recommend highly enough. I’m waiting for the aquamarine Nora maxi to get restocked and I will be purchasing again.

Stunning to see it in person! The color and patterns are gorgeous and I appreciate the extra lining in this style. Perfect for the rest of my pregnancy and postpartum with buttons for nursing access. A piece I'll be reaching for for years to come!

Perfect flowy dress

I absolutely love this dress! It's incredibly lightweight and flowy, making it perfect for warm days. I typically don't wear pink, but this particular shade and print have won me over-it's such a lovely, feminine look! The addition of the underlining that extends from the bodice to just above the second-to-last tier of the maxi skirt is a fantastic touch, providing both comfort and coverage. I feel so pretty and girly whenever I wear it!

Beautiful and light

I recently wore this dress in Vietnam where it was over 37 degrees and 70% humidity. It was absolutely perfect for the weather. I felt cool and the beautiful cotton didn’t stick to my skin. The full sleeves allowed air flow and because the lower half is lined I didn’t have to wear a slip. I love it!

Feminine Nora Maxi Primrose

I can't find enough adjectives to describe the beauty of this dress and just how much I absolutely love it! So obsessed am I that I also have this one in the mini (please DOI make a Midi version?!) It is a lovely lightweight super soft fabric that flows, and this dress stands apart from some of the others (and I'm lucky enough to have 5 of them in my collection) with its soft elasticated sleeves (I personally prefer no elastic just buttons but it's not tight at all, it is also underlined which means you don't need a slip and makes it suitable for all seasons. Worth the price tag as you can tell it's been made with real care and respect and just feels special.

Lovely!

The dress is lovely - I am 5’4” and it’s so long, with such a full skirt at the bottom, that I cannot wear it. I read the other reviews and thought I would be tall enough - alas I am not. It’s a great fit at the bodice, and I hope the return process goes well because I would love to have this style in a shorter dress.

Nora Maxi Dress Primrose

I LOVE this dress! I bought an XS & it fits perfectly. I am normally an S, wide in the hips, very much need an A line shape & I recommend sizing down in these dresses. The Nora is so flowy & comfortable with a very flattering cut & very pretty irl. Also bought the Kyra Maxi, just as gorgeous as the Nora but again, definitely recommend sizing down. Had to exchange sizes a couple of times & the process was seamless & the girls so lovely & easy to deal with 💕 Highly recommend x

Nora Maxi Dress - Primrose

Love this pretty, fine, floaty, feminine dress. I’m size 16, 5ft 8 inches tall. I bought an XL. It hits above the ankles & fits loosely.

Almost

Lovely soft floaty fabric as others have said. Will need to be treated very gently when washing. A bit disappointed in the bodice. With a large, not huge bust, is sits a bit short. Would love to see a deeper straight not curved bodice in the larger sizes to accommodate the bust because there is fullness in the armhole allowance for this. Elastic is also quite tight when the sleeve is pulled up to the elbow so will be replacing with new elastic. This probably also hasn’t been sized up from the smaller sizes. Still looks lovely. The dusty pink is beautiful. Would love to see sleeveless or strappy versions for hot summer climates.

Beautiful

The Nora Maxi dress was on my Wishlist for a long time. Every time I’d decide to go ahead and buy it, it had sold out. When it came up in my size I was so excited. I bought the XL and was a bit worried about the length as I am only 163cm tall. It fits perfect and the length is perfect. I absolutely love it. The fabric is beautiful and soft and it is beautifully made. I do still wear a shift underneath. So glad I took the leap and purchased, worth every cent I paid for it.

Absolutely beautiful but too delicate for anything but occasional use.

I love this dress, it’s beautiful and feminine and the cut is divine!! The material is light and flows and it’s lined so it isn’t see through! However on the first day I used it for a casual dinner date my soft leather cross body bag pulled the material. I now wear it only when I won’t be using a handbag or doing anything with the kids etc. I’m sad because I love this dress so much I wanted to wear it often but now I feel it’s relegated to brief, occasional outings 😞

A Timeless Favourite!

I bought this dress nearly two years ago, and it's still one of my absolute favourites! I now own 22 dresses from Daughters of India, and the Nora Maxi Dress Primrose remains one of the best pieces in my collection. I wore it throughout my pregnancy and postpartum, and the quality has stayed exactly the same, even though I've occasionally washed it in the machine (which I don't recommend, as these dresses are meant to be loved and hand-washed!). It's soft, elegant, and beautifully comfortable. The light cotton fabric feels so gentle on the skin and flows effortlessly. This dress actually inspired me to buy the Blue Nora Maxi Dress Aquamarine, although I did find the fabric and style slightly different from the Primrose. I highly recommend this dress - it's timeless, flattering, and truly a piece to treasure forever! 💖

Beautiful dress

Beautiful flowy dress. I’m an AUS size 14 and medium fits me well with lots of room for movement. I do wish the sleeves weren’t elastic and were instead like the sleeves on the Kyra’s, they do add to the volume of the sleeves but cheapen the look a little. Overall I’m enjoying my purchase.

Favorite DOI dress yet!

This dress is so much fun to wear- so light and airy- I feel like I'm floating around in it! The drape is exceptionally flattering- even though you are covered up it still has a nice form fitting quality because of how it falls on the body. Also love the full length buttons- one could even unbutton all the way to wear as a kimono tho I have not tried that yet. I also appreciate the lining! One note- I ended up choosing to remove the elastic from the sleeves to give them a more flowing look. I am pretty small but I still found the elastic to be too tight. Removing them was quite easy and in my opinion actually enhances the look of the dress!I would happily buy this in a solid black or other patterns if they release in more colors- I love it!

Dreamy Stand-Out Dress

Hello from California. This dress is fantastic! It’s the most expensive dress I’ve ever bought besides my wedding dress but I feel like it will last me the rest of my life. It is my new favorite dress. It’s timeless, beautifully flowy, and comfortable. I’m 5 ft 3 inches tall and it doesn’t drag on the floor so it’s the perfect length for me. I ordered a medium but I probably could have gone up a size for it to align with my bust area better. Still looks and fits great tho. It is a gorgeous dress that is so much fun to wear. I’ve only worn it once so far but just in that one time, I received many complements on it. It is definitely a stand-out dress!

Just beautiful 😍

Excellent shop experience. Delivery was fast and this dress is just stunning 😍. It was sold out but I managed to find the last one, probably a returned item. Light fabric and sits well over my breast and waist. I am 165cm and length was perfect over my ankles. I bought a size S and I am a 10/12 AU. Last but not least, it’s beautiful that is a sustainable production which helps women. Love it!!!

Most beautiful dress I own!

This dress is perfection and fits like a dream! I’m size 12, 5’2 and the large fit perfectly. The primrose color is so pretty especially accessorized with gold jewelry. I could wear it everyday!

Nora Maxi

Hello DOI I have received my second order with the Nora Maxi in Primrose (my first order had the mini 🥰) I just wanted to let you know just how pleased I am with it. I am of a small petite build at about 152cm or so tall and the dress in an XS is perfect! I was concerned it would hit the floor and be too long. Thank you for bringing these beautiful treasures to our shores in Australia. I'm in Darwin and the dresses are perfect for the climate. It is such a soft beautiful maxi DOI artisans do wonderful work creating such beautiful pieces.

Soft and feminine

My favourite DOI purchase so far! So floaty, soft and breezy. The MOST flattering fit of all the DOI dresses. Fabric is super delicate, much finer than the kyra and other designs - so you have to be careful not to snag it on anything (I did on the first day :( )But I loved it so much I ordered the black and white print as soon as it dropped. X

Absolutely beautiful dress

I was lucky enough to get this dress when it restocked. It’s an absolutely beautiful dress. I can not wait for summer to wear it. The cotton is so soft and the color is gorgeous. I am usually a size 10-12 and 170cm and purchased a medium and it sits just above my ankle bone and fits really well. Worth every penny… I will definitely be buying more of these beautiful dresses

Lovely floaty dress!

This dress is so comfy, since I purchased, I'm wearing it all the time. The cotton is really sheer and soft. Size wise, I'm normally an S, but it was sold out, so I bought an XS and the size fits good. The elastic snapped on one arm though, so I need to get that fixed :( Otherwise I love it! Could you please bring this one in a grey blue/sky color with the same sheer fabric? I would buy immediately!

The loveliest one yet!

The Nora is perfection — the buttons give more options for how revealing you would like the neckline to be, and the elastic sleeve cuffs can stay above the elbows, giving a full, romantic look. The sophisticated rosy color and mix of patterns create a stunning dress which would be flattering on anyone.

Not for the busty

Lovely fabric, quite voluminous and a true maxi on my 5’7 frame. Bust line cut through my breast halfway. Making it quite unflattering. I’m a 16e/f. Had to send it back sadly. Only dress I’ve got to work on the busy from DIA is the Chaaya. Hope they manage to make some more dresses for the big tittie committee one day soon x

Stunning dress

I wasn't sure if this dress would suit me, I have a short torso with what I call heavy legs and curvy. I'm a size 12-14 & I purchased a M. Thought I'd take a gamble on this, my first DOI dress and it is exactly as the picture shows, absolutely gorgeous and it flatters even my body. I LOVE the buttons down the front as a lower neckline seems to balance out this dress on me.